LEA Corporate Training

LEA Corp Logo Black

Digital Marketing

During this 2 day class, the trainer will guide you & explain all the expect on digital marketing, each participant will have a chance to practice especially come to digital marketing tools, setting up & optimizing social media page/account, setting up landing pages, attach opt in form with email marketing tools, as well as off-page optimization. Participants will get a hand on activity along this 2 days course.

Digital technologies have changed the way we work, live and communicate. We know this huge shift can pose challenges for your current role. We understand that advancing and progressing your future career is important to you.

Gaining a certification from the LEA Corp Digital Marketing Training Programme will ensure you have the essential skills and knowledge needed to keep in the current business game. Through a series of comprehensive, structured modules you will know how to integrate key digital tactics and practices into your marketing techniques and measure and iterate the success of your digital marketing strategy.

digital marketing training

Learning Outcome

By the end of this session, participants will be able to;

  1. Brand Awareness
  2. Lead Generation
  3. Target Customers
  4. Retaining Old Customers
  5. Increase Sales/Profit
  6. Expand Market
  7. More Website Traffic
  8. Improve conversions
  9. Promotion for new products & services
  10. Create Online Presence
  11. Digital Transformation
  12. Offline to Online

Methodologies

In this Experiential program, we adopt a coaching and facilitative approach through interactive workshops, self-assessments, group activities and simulations.

The entire program is a highly interactive. This will ensure the entire group has ample opportunity to learn and absorb the lessons with lots of activities and reviews to encourage application and integration of the appropriate values.

  • Group Discussions, Dynamic
  • Highly Engaging
  • Experiential & Action Learning.
  • Interactive Presentations.
  • Powerful & Engaging Simulations or Processes
  • Debriefing –participants discuss what occurred for them during the simulations or processes,

Program Content

  1. Fundamental of Digital Marketing
  2. Social Media Marketing (SMM)
  3. Website Marketing
  4. Email Marketing
  5. Search Engine Optimization (SEO)